spacetropic

saturnine, center-right, sometimes neighborly

June 21, 2007

iPhone Overload

Shut up about the iPhone, already.

It was easy enough to play along for a few weeks there - Jobs speech at the Apple developers conference, all the details that have leaked out about the device. For a few days it seemed like every other Slashdot post was about the iPhone, and now the mainstream media has begun wall-to-wall coverage, a week in advance of the launch.

And okay, I'll admit, I'm a severe geek. Techno-toys are one of a few areas - books are the other - where I sometimes need to restrain the material impulse. At a price point of, perhaps, $199, an iPhone might be rational. But $499? It would be hard to look myself in the mirror after making such an expenditure - with three anxious children that, with luck, will be attending college in the next decade or two.

It's a phone. One with a fat price tag and a pricier data plan.

But half the damn articles in my newsfeed are about the Apple iPhone. The Cincinnati Enquirer is covering the event. And newsflash, AT&T is hiring up 2,000 sales reps just for launch day. The whole thing is out of control. You would think human society itself is approaching some transcendent moment on June 29th. And the truth is - I actually care less, the more the coverage reaches the saturation point.

Shut up already.